The New Dr. Zizmor?

The heat made me lazy, so I took the bus.  The newly restored B37 races down Third to Bay Ridge in a fraction of the time the 63 takes to wend down traffic-clogged Fifth Avenue.  At midday, there were scarcely any other riders.  I spent most of the ride looking out of the window, but somewhere under the expressway I looked up to see Zizek's Jokes up in an ad space.

Cultural confusion ensued.